The Legacy of 1240 KROY

By Martin Ashley (aka Wonder Rabbit)
(August 1969 through March 1974)

Each generation has its fads, styles, music, and long list of favorites. Likewise, each generation thinks theirs are the best. And that’s the way it always goes. Except for one little anomaly - Radio Station KROY.

To its many, many listeners KROY, Sacramento’s “Speaker of the House in the Capital City” [a 1960’s slogan], was the quintessential radio station. Even to this very day the memory of KROY is so strong, both in the hearts of those of us who were fortunate enough to have worked there and to the huge multitude of listeners, that this website is testament to those memories. KROY simply was the best radio station ever, period.

But why? What was it about KROY that consistently drove listening through the ratings roof year after year? Was it that KROY was on the cutting edge when Rock ‘n Roll began? What about the long parade of great personalities who donned the airwaves over the years? The contests? One thing for sure, it couldn’t have been the stations signal. The daytime power amounted to a puny 1,000 watts in comparison to today’s powerful 50,000 watt FM stations. And at night-a measly 250 watts. The signal barely made it across town on some summer nights. Yet, die-hard KROY listeners would endure the static and dropout to remain loyal to their station. Later, technical upgrades were made that greatly improved reception and sound quality. Yet, for its power, KROY dominated the Sacramento airwaves, particularly during the 1968-1974 period.

Many of the Disc Jockeys continue to hold a special place in their hearts for their time with KROY. Some have kept in touch with each other. Some have lost touch. The comments, thoughts, and memories found on this site all seem to have one reoccurring theme-that without the leadership of one individual, KROY as we all knew it would not have existed. His name is Dwight Case, our former General Manager. Our Program Director, mentor, leader, and sage, Johnny Hyde, played another huge role in creating an atmosphere of trust, camaraderie, and team. It was a team unlike any other, and generally not found in radio today.

As you peruse, perhaps some of the answers to KROY’s phenomenal success will appear. This webpage will allow our listeners, friends, former staff, and on-air personalities to keep the magic of 1240 KROY alive. Now the world can see why a 1,000 watt radio station in Sacramento, California will live on in our collective memories-forever.

Enter 1240 KROY


Comments, suggestions or corrections? Contact Jeff March:
radarjeff {_at_} yahoo {_dot-com_}